Media-o-Media
During prime time, when the whole family is sitting together  and watching with great concentration some stupid 'K......' family  soap, you will find "Ab beti ki suraksha har maa ki zimewari" (Now it  is the responsibility of the mother to look after her daughter  during the mensuration cycle) or the stupid sarkari family  planning advertisement popping up and you will try to change the topic and start  talking about something else!!
 Where is the media heading towards and it wants the society  to grow up and adopt this kind of attitude. 
 Now when you try to change the channel and to your  utmost embarrasment here comes Kohinoor luxury condom. Oho..! What is  this doesn't they have anything else to show and advertise about. Yes! they do  have a heap of surrogated advertisment from Set Wet hair styling gel to  Hanes under garments and plenty of others following the surrogated  advertisement trend from the liquor industry.
 Is that how we want to sell the product, and generate  awareness in the society?
 

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